Circular Economy: Doing More With Less
From waste to wealth, circular economic models go beyond the ‘take-make-dispose’ principle to ensure more sustainable supply chains and products that have a second life.
The traditional economy is built on the idea of “take, make, dispose”. It’s linear, economically inefficient and unsustainable. But in a circular economy, companies look to take end-of-life products and push them back into the economy as a resource.
It’s a circular economic model that aims to keep resources in use for as long as possible, to extract the maximum value from them while in use, and to recover and regenerate products and materials at the end of their service life.
“So you’re continually using these resources and not using the planet’s finite resources,” explains Kirstie McIntyre, Global Director for HP Inc.’s social and environmental responsibility operations.
McIntyre is also a founding member of the Ellen MacArthur Foundation, a global organization focused on promoting the concept of a circular economy.